With revenue operations being a fairly new discipline in B2B marketing, what skills and attributes should candidates have? Lorena discusses her thoughts.
You know your Startup needs a marketer to help create demand and pipeline, but what kind of marketer should you hire? Kartik gives his advice.
Thinking about when to hire your first marketer? Experienced Startup marketer, Kartik Krishnan, talks about when he thinks that should be.
What is account based marketing? So the ITSMA’s definition of account based marketing is, ‘treating individual accounts as markets in their own right.’ And it’s a great way to either sell more into a strategic account or win over a…
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If you’re a Tech Startup and about to embark on some recruitment into your marketing team, then in this video I’m going to give you a simple 4 step guide to make sure it’s a success.
Everyone knows the impact hiring A-players into your marketing team can have. And in this video we explore 3 actionable tips to help you that won’t cost you a penny.
