What distinguishes successful B2B companies? We delve into the essentials of B2B interactions, offering strategies for those looking to make their mark.
It’s true — good products do sell themselves. They don’t if nobody knows about them, though — and that’s why you need to market your tech startup.
Think of an idea. Build a prototype. Test it. Get other people to test it. Fix and amend the prototype. Generate interest. Get an investment. Start building your product. Market it. Sell it. Scale!
